Free Tool

URL Slug Generator

Convert any text into a clean, SEO-friendly URL slug instantly. Handles special characters, spaces, and unicode automatically.

0 = no limit

Need SEO-optimized landing pages?

Create high-converting ad landing pages with AI-generated creatives — images, videos, and copy that drives results.

Try HighReach free

How to Generate a URL Slug

1

Enter Your Text

Type or paste your page title, blog post headline, or any text you want to convert into a slug.

2

Customize Options

Choose separator style, max length, and whether to remove stop words for a shorter, cleaner slug.

3

Copy Your Slug

Copy the generated slug and use it in your CMS, website builder, or application URL structure.

Frequently Asked Questions

What is a URL slug?

A URL slug is the part of a web address that comes after the domain name and identifies a specific page in a human-readable format. For example, in 'example.com/best-running-shoes', the slug is 'best-running-shoes'. Good slugs are lowercase, use hyphens instead of spaces, and describe the page content clearly.

Why are SEO-friendly URLs important?

SEO-friendly URLs help search engines understand what a page is about before even crawling its content. Clean, descriptive slugs improve click-through rates in search results because users can immediately see the page topic. Google has confirmed that words in the URL are a lightweight ranking factor, and well-structured URLs also make your site easier to navigate and share.

What makes a good URL slug?

A good URL slug is short (3-5 words), descriptive, and contains your target keyword. It should use hyphens to separate words, be entirely lowercase, and avoid special characters, stop words (like 'the', 'and', 'of'), and unnecessary numbers. For example, 'best-running-shoes-2025' is better than 'the-top-10-best-running-shoes-for-beginners-in-2025'.

Should I use hyphens or underscores in URLs?

Always use hyphens (-) rather than underscores (_) in your URL slugs. Google treats hyphens as word separators, meaning 'running-shoes' is read as two words. Underscores are treated as word joiners, so 'running_shoes' may be interpreted as a single word. This distinction directly impacts how search engines index and rank your pages.

Can I change a URL slug after publishing?

You can change a URL slug after publishing, but you must set up a 301 redirect from the old URL to the new one. Without a redirect, you lose all the SEO authority the original URL accumulated, and any existing links or bookmarks will lead to a 404 error. Most CMS platforms like WordPress and Shopify have built-in tools for managing redirects when you update a slug.

Other Tools

Try our other free tools

Meta Description Generator

Generate SEO-optimized meta descriptions.

Try tool

Meta Title Generator

Generate click-worthy meta titles for search.

Try tool

Robots.txt Generator

Generate robots.txt files for your website.

Try tool

Schema Markup Generator

Generate structured data markup for SEO.

Try tool

Sitemap Generator

Generate XML sitemaps for your website.

Try tool

Keyword Cluster Generator

Group keywords into topical clusters.

Try tool

Ready to create high-performing creatives?

Generate image, video, and UGC ads in minutes with HighReach.

No credit card required