Best Time to Post on LinkedIn
Find the optimal posting times for LinkedIn based on your industry. Maximize impressions and engagement with data-driven scheduling.
Best Times for Text Posts — B2B / SaaS
Times shown in your local timezone (approximate). LinkedIn engagement peaks mid-week during business hours.
Monday
HighTuesday
HighWednesday
HighThursday
MediumFriday
MediumSaturday
LowSunday
LowPro Tips
- • Tuesday through Thursday are peak LinkedIn engagement days
- • Post during business hours (7 AM – 12 PM) for best reach
- • Carousels and text posts get 2-3x more engagement than links
- • Comment on your own post within the first hour to boost visibility
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Frequently Asked Questions
What is the best time to post on LinkedIn?
The best times to post on LinkedIn are generally Tuesday through Thursday between 8-10 AM and 12-1 PM in your target audience's timezone. LinkedIn is a professional platform, so engagement peaks during business hours when people check their feeds before meetings, during lunch breaks, and during their morning commute. Tuesdays and Wednesdays consistently show the highest engagement rates across most industries.
Does posting time really matter on LinkedIn?
Yes, posting time has a significant impact on LinkedIn engagement. Unlike TikTok or Instagram where algorithms can surface old content, LinkedIn's feed is more chronological and time-sensitive. Posts typically get most of their engagement within the first 2-4 hours. Posting when your audience is actively scrolling gives your content the initial engagement boost needed for LinkedIn's algorithm to distribute it to a wider network.
Should I post on LinkedIn during weekends?
Weekend posting on LinkedIn generally yields lower engagement since it is primarily a professional platform. Saturday and Sunday see 50-70% less activity compared to weekdays. However, Sunday evenings (5-7 PM) can work well as professionals prepare for the upcoming week. Some niches like entrepreneurship and personal development can still perform on weekends when the competition for attention is lower.
How often should I post on LinkedIn?
For optimal growth, aim to post on LinkedIn 3-5 times per week. Consistency matters more than volume on LinkedIn. Posting daily can work well, but quality should never be sacrificed for frequency. LinkedIn's algorithm tends to reward accounts that post regularly rather than sporadically. Many successful LinkedIn creators post once per weekday and take weekends off, which maintains visibility without causing audience fatigue.
Do posting times differ by industry on LinkedIn?
Yes, optimal posting times vary significantly by industry. B2B companies see the best results during standard business hours (9 AM - 5 PM), while recruiters and HR professionals get more engagement in the early morning (7-8 AM) when job seekers are active. Technology and SaaS companies often perform well with late morning posts (10-11 AM), while finance and consulting see peaks during the lunch hour (12-1 PM) when professionals catch up on industry news.
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